The impact of advertisement on financial performance of a company is manifold and it plays as a leverage to increase net sales which have created positive effect on profit. The present study tries to examine how advertisement expenditure affects the variables like net sales of the product, retained earnings, earnings per share and profit after tax by a representative study on Maruti Suzuki India Limited from 2009-10 to 2019-20. It is seen that all the variables have a positive correlation with advertisement which implies that cost of advertisement have a causal relationship with the variables. It is found that advertisement expenses of the company have motivated the target customers’ buying behavior and is reflected through the increase in net sales and profits of the product over a period of time.

Sciatica is a painful ailment caused by the pathology of the sciatic nerve or the sciatic nerve root. Pain and paresthesia in the sciatic nerve distribution or a lumbosacral nerve root are common in patients with this condition. A herniated disc with nerve root compression is the most common cause of sciatica; however lumbar stenoses and (less frequently) tumors are also probable causes. In general, 5 to 10 percent of people with low back pain have sciatica, but the lifetime prevalence of low back pain is reported to range from 49% to 70%. Gridhrasi having the same symptomatology as sciatica described in ayurvedic classics under vata vyadhi, is a condition in which pain, stiffness, gripping, and pulsations begin in the buttocks [gluteal region] and progress to the posterior aspect of the Kati (pelvis and lumbosacral regions), Uru (thigh), Jaanu (behind the knee), Jangha (leg), and Pada (foot). Among different modalities of treatment described in Ayurveda, Kati Basti is the most popular and commonly practiced one. In the present study an effort has been made to treat 30 patients of Gridhrasi with Kati Basti with Prasarini Taila and Tila taila separately in two groups. The treatment was given 48 minute long daily for seven days. The assessment was done by analyzing the changes in clinical signs and symptoms before and after treatment. The majority of patients (93.33 percent) improved after treatment. In this study, kati basti with prasarini taila outperformed moorchita tila taila in terms of reducing Gridhrasi or sciatica signs and symptoms. The snehana property of oil and medications in Prasarini taila was helpful in the relief of gridhrasi, as well as the swedana impact of Kati Basti.

Pakistan’s strategic significance in the maritime sphere has been at the center of debate. Particularly with the on- going development “Port of Gwadar” and how it may crop a new profitable armature in the region and encyclopedically. Still, the broader significance lies in the 21st Century Maritime Silk Road (MSR) action by China that includes Port of Gwadar under China Pak Economic Corridor (CPEC), aiming to strengthen indigenous connectivity. In turn this study shows logical and descriptive approach for assessing theoretical substantiation to measure challenges to maritime security and how it may be affected by current challenges in the swell. Further, fabrics under transnational relations; regionalism, constructivism and critical security studies approach support the core argument “Challenges to maritime security of Pakistan”. The major finding of this study is apparent through collaborative security and how effective it has been in eradicating crimes in the swell. The major recrimination of this paper is to view challenges to maritime security as a coherent approach towards security and cooperation.

Investing in human capital is the priority to make the most of the evolving economic opportunity. The world is dynamic and must be followed for the fulfillment and meeting up with technology and trend of time. It is of great importance to work with trend by incorporating a knowledge driven development. Human capital is gaining importance, the workers are becoming increasingly responsible for every aspect of their work and professional life. Successes in knowledge economy require commitment of both workers and firms, to continually learn and increase their skills and expertise which foster innovation. Adult learning and education is available for continuous change, making knowledge available for initials and continuing workforce. Adult learning and education equips people with the necessary knowledge, capabilities, skills competences and values to exercise and advance their rights and take control of their destinies.

Power systems deliver energy to loads that perform a function in such a way that no barrier of electrical conductivity occurs. The energy productions through nanotechnology based systems are much efficient. They are manufactured through laser ablation and vapor deposition methods. The use of graphene is effective for lading the energy systems as it posses the physical characteristics such as electron mobility, high conductivity. Solar cells that transform the energy coming from the sun into the electrical form as photovoltaic influence greatly infused to this process. Capacitor with combinations of nanotubes also designed that increase the electrode surface area and thus the amount of energy. Nanotechnology technique can be used to produce cheap and high efficient solar cells. Nanocapacitors also working on the basis of the physiochemical properties of both the electrode and the electrolyte materials. Nanotechnology can be utilized in the productions of various electrical and commercial appliances.

Activated carbons were prepared from jute stick by chemical activation using ZnCl2, H3PO4, and H2SO4. The influence of activating agents and carbonization temperatures ranging from 300oC ~ 350oC were studied. The properties of the carbons were characterized by iodine adsorption and the Fourier-transform infrared spectroscopy (FT-IR) method. The results of iodine tests showed resemblance close to the values found in literature 500~1200 (mg/g). FTIR results revealed the existence of O-H, C=O, C=C, C-O and C-H bonds.

Open spina bifida (myelomeningocele) is a specific kind of neural tube defect (NTD) resulting from a trouble of closure of the caudal region of the neural tube early in embryogenesis. The diagnosis and management of open spina bifida has changed significantly over the past century. Significant advances in the prevention, diagnosis and treatment of open spina bifida have been made over the last years. The most significant strategy for the prevention of open spina bifida has been with folic acid supplementation. Although progress in the field of myelomeningocele diagnosis and treatment has revolutionised the medical treatment of open spina bifida, the postnatal treatment of myelomeningocele evolved significantly and is now complicated by issues surrounding prenatal diagnosis, including availability, economic feasibility, and selection for invasive fetal surgery and management of pregnancy.

This research was conducted to gain confidence in a number of factors such as convenience, trust and security that affect people's interest in transacting using internet banking amid the increasing threat of cybercrime attacks on the theft of account owner assets. The data collection method used a questionnaire with research samples taken from government and private banks using convenience sampling technique and the results obtained were 120 respondents. The results of the study concluded that the convenience and security factors had a positive and significant effect on asking people to use internet banking, while trust had no significant effect.

The Niger Delta in the Southern part of Nigeria had been captioned ‘a region of environmental degradation’ including carbon monoxide (CO) pollution in the World Bank study of the region in 1995 and in the UNEP Environmental assessment of Ogoniland in 2011. The objective of the study was to ascertain the sources of CO production in the Niger Delta, the availability of Nigerian national guidelines on CO pollution, Nigerian national and regional register of CO poisoning and air quality check for CO in the region. A mixed method study (observational-descriptive and systemic review was carried out. Sources of CO production were visited, guidelines on environmental protection, CO and its register and data on daily air monitoring were looked for in Rivers State and the Nigerian Federal Ministries of Environment, Health and Justice. The result showed that there were no guidelines on environmental protection against CO pollution, no register of its poisoning and no monitoring of its ambient and indoor air concentrations in the Niger Delta. Sources of its pollution were tobacco fumes, generator, firewood, kerosene, bush and refuse burning, fire out-brake, barbecues, burning of fossil fuels in old vehicles, crude oil and gas industry (three refineries, oil wells, flow stations and gas flaring, crude oil and condensate spills, vapours from crude and refined oil storage, processing and transportation facilities, petrochemical plants and gas liquefaction plants). In conclusion the Niger Delta was plagued with numerous sources of CO emission and ineffective environmental protection laws. There was therefore urgent need for revival of regional and national environmental laws, maintenance of registers for CO poisoning and conduct of daily air quality check for CO and other gases in the Niger Delta and in Nigeria at large.

Within the changing environment local community tried their best to reduce climate extremes vulnerability by implementing different adaptive practices. Hence, the aim of this study was to examine the vulnerability of smallholder farmers to climate variability namely, flood and drought in South Ari district. To gather reliable data, five kebeles were selected from the district using simple random sampling technique. 363 household heads were selected using a systematic sampling method from the five selected kebeles. Besides, primary data was collected from focused group discussions, key informants, and field observations. The linear trend analysis showed an increasing trend of rainfall and temperature in the study site. Integrated vulnerability analysis approach result showed that the three Weyina dega sub-agro ecology zones of the district are vulnerable to climate variability in different ways. Farmland enclosure with trees and growing two different crops on the same plot of farmland at the same season are the new adaptive practices implemented by the local community to reduce soil erosion. The chi-square test result shows that age, level of education, income diversity, number of contacts with developmental agents and access to climate information have a significant relation with the adaptation practices implementation in the study site.

Medicinal plants have been used with practical implementation of certain herbal great source of plant based flavonoids, antioxidants compounds. Medicinal plants were traditionally used for health care and serve as the bases for the emergence of modern medicine. They have possess the high quality of the extracts to evaluate their therapeutic efficacy for their pharmacological action. Large variety of medicinal plants have been used as aromatic purposes and hence valuate for aroma and pharmacological sectors. Medicinal plants snowed stronger binding to the proteins secreted by the parasitic worms thus inhibiting them to proliferate in the cellular tissues thus acting as main source of immunity booster to the living tissues against the dyspepsia, gastritis, hyperacidity, menorrhagia, diabetes. Saraca asoca also used as source of medicinal pant due to its to antibacterial activity because of its potential against the of multiple bacterial strains. Some of the medicinal plants acting as dual nature such as targeting the microbial proteins and peptides playing important role in the development of natural therapies. Nanoparticles based therapies can be utilized for treatment of infectious diseases.

Introduction: Hysterectomy is a surgical procedure commonly performed in obstetrics gynecology at the Sominé Dolo hospital in Mopti, but no study had been conducted. The aim of this study was to determine the prevalence of hysterectomy and to review gynecological and peripartum hysterectomies. Methods: This was a descriptive cross-sectional study conducted over a period of 12 months from January 1, 2017 to December 31, 2017 in the obstetrics gynecology department of the Sominé Dolo hospital in Mopti Mali. Eligible patients were represented by all those who had undergone a peripartum or gynecological hysterectomy during the study period in our service. Our supports consisted of patient files, patient interviews, the operating report register, the delivery register and the hospitalization register. Data were entered and analyzed using Epi info3.5.3 software and word processing was performed using Word 2007 software. Results: During the study period, all the surgical interventions represented 522 cases, i.e. an overall prevalence of 9.2% (57/522) among which hysterectomies during the gynecological period represented 70% (38/57) against 30% (19/57) peripartum hysterectomies. The average age of the patients was 46.5 years with the extremes of 18 and 75 years. The types of hysterectomies were represented in the vast majority by total interadnexal hysterectomy 77.2% (44/57) followed by subtotal hysterectomy 15.8% (9/57) and hysterectomy plus bilateral adnexectomy 7% (4 /57). Conclusion: Hysterectomy is one of the most practiced surgical activities at the Sominé Dolo hospital in Mopti. It constitutes an alternative solution for the practitioner to save the life of the patient, particularly in the event of emergency hysterectomies which represented a significant proportion in our study.

Background: Carbon monoxide is produced in abundance in the Niger Delta, a fact that was acknowledged in the World Bank study of the region in 1995 and the Environmental assessment of Ogoni land by UNEP in 2011. Objectives: To ascertain the extent of CO pollution in the Niger Delta, its impact on foeto-maternal health and to review the pathophysiology and the treatment of the poisoning. Methods: A mixed method study (observational-descriptive and systemic review). A literature review on the above objectives was carried out. The known foeto-maternal impact of CO exposure was extrapolated to the prevailing state of CO pollution in the Niger Delta. Questionnaires distributed to Doctors working in the tertiary Centres in the core Niger Delta focused on the prevalence, clinical presentations and foeto-maternal findings in patients who presented with CO poisoning. Results: There was no data on the prevalence and clinical presentations of CO pollution in the Niger Delta. The ambient and indoors air concentration of CO in the Delta range from 0 ppm to 191μg/m3 but in places within 60-200 metres from crude oil flow stations, the concentrations range from 100 to 5320 μg/m3. Maternal impact of CO pollution ranges from headaches at carboxyhaemoglobin (COHb) levels of 5-20% to maternal death at COHb levels of >66% while in the foetus, it causes birth defects, growth restriction, prematurity and sudden intrauterine and early neonatal death. Conclusion: The core Niger Delta is under perpetual siege of CO pollution and the ambient and indoors air concentration of it in the Delta range from 0 ppm to 191μg/m3.

Styles were used by different authors to ensure a proper channeling of messages from their novels to the targeted readers. Balaraba Ramat Yakubu who is among the few reputable Hausa women authors combined the position of mother, elder, leader, and responsible married woman. At the time she strived hard to acquire what can sustain her family and relatives she wrote many Hausa fiction books in which she depicted her wisdom and opinions in exposing the need to have a decent society base on her life experience, a society that respects women dignity, display honesty, discipline and promote a violent free society and encourage respect for one another. Balaraba Ramat Yakubu has tried to symbolize some of these issues in her books as her contribution towards sustaining responsible society in Nigeria, Africa, or the world at large. Styles as used by authors is a toolbox in the manipulation of their talents to expose their mission in their works. Balaraba Ramat used her styles to display her opinions on how different dimensions of our lives should be. This paper analyzes how Balaraba Ramat Yakubu addressed some of these issues and analyzes them. The paper used her Hausa novels and the academic works done on them and other things related to her. The paper, however, makes contact with both primary and secondary sources for further justifications. It however concludes with the findings that in Hausa society, men remain behind their wives in whatever they do to earn their lively hood as long as their strives do not contradict Islam and Hausa culture. Again going by the power of the pen, the paper also encourages writers especially women to use their pen as their powerful weapon to fight all forms of insurgency which rendered hundreds of thousands of women and children victims of circumstances in many African countries.

Researchers in recent years are working on different approaches to the problem of bacteria resistant to antibiotics through drug modification. The synthesis of metal drug complexes are becoming more popular than their parent drugs because they possess modified pharmacological, toxicological and physiochemical properties. In this study, amoxicillin complexes of copper and zinc (II) ions were synthesized using standard method. The complexes were characterized for aqueous solubility, UV-visible spectral, acid stability, and thermal stability and in-vitro antimicrobial activities. The results of the physiochemical properties showed evidence of complex formation between the metals and the ligand. The acid and thermal stability of amoxicillin complexes showed high acid and thermal stability than its parent form. In-vitro antimicrobial activity of amoxicillin and its complexes form were studied against Staphylococcus aureus and Pseudomonas aeruginosa. The results revealed that Amoxicillin complexes of copper (II) ions showed effective antibacterial effect on Staphylococcus aureus than its pure form while Amoxicillin Zn2+ showed lower antibacterial activity when compared to its parent drug. This study suggests that transition metal complexes of amoxicillin modify the properties of the parent drug.