Saudi Journal of Business and Management Studies (SJBMS)
Volume-2 | Issue-01 | 24-29
Review Article
Reviewing the Quality of Banking Services in Jordanian Commercial Banks
Dr. Akif Yousef Al-Zyadat
Published : Jan. 30, 2017
Abstract
Banking service characterized by its importance in various fields, economic, social and civilization…etc. So it
had to be interest in the quality of this service. As the bank was not able to achieve competitive advantage in the market
by its multiple services it provides, but by the quality and style of providing these services. Opinions of beneficiaries
affected by the level of quality banking service provided by the bank to its customer satisfaction that are affected by the
level of received service quality. This study was conducted in the Jordanian banking market, because this sector has a key
role in the Jordanian economy, and the challenging facing because of the openness of the market and the possibility of
the foreign banks entry and what consequent competition.