The purpose of this study is to analyze the production costs of a fish farming business carried out by oil palm and rubber farmers in the village of Bencah Kelubi who have become alternative livelihoods for farmers and utilize existing natural resources (catfish innards) as raw material for feed (pellets) to support the business fish farming in ponds. This study uses survey and experimental research methods, namely conducting surveys of internal and external conditions that affect fish farming businesses; while the experiment was carried out by conducting an experiment in processing catfish offal solid waste into fish feed raw material. The appropriate strategy for developing catfish farming business in the village of Bencah Kelubi is to create a hatchery unit to produce seeds, creating catfish culture technology with appropriate applications