Globalization nowaday is not only a trend but has become the flow that attracts all nations, gradually breaks the restless or more closure of these systems and will turn them into the part systems open completely that become the attached modules and mutual dependencies within a system of allocation of labor and the global market. One of the reasons that have a strong impact on the development of ASEAN is the origin of the cultural identity of the region. The first side of globalization process is an important factor contributing to the development of the ASEAN region strong; on the other hand, it also impacts on the cultural identity of the area. Acculturation Southeast Asian countries creat the ASEAN cultural identity, and promotes the interests of the countries of Southeast Asia.