Scholars Bulletin (SB)
Volume-5 | Issue-12 | 809-814
Subject Category: Geography
Knowledge, Atitude and Practice of Cultural Heritage Tourism among Domestic Tourist in Melaka World Heritage Site
Abd Rahman Roslan
Published : Dec. 28, 2019
Abstract
Tourist interest in heritage and historic tourism site has been expanding and important nowadays. The declaration of Melaka as a World Heritage Site by UNESCO in July 2008 has made it one of the major tourist destination in Malaysia. This declaration has boosted the arrival of tourist not only from international tourists but domestic tourist too. The objective of this study are to find out about the knowledge of domestic tourist towards Melaka’s historical background, attitude towards the preservation and conservation and tourist practice during visiting the heritage and historical site around Melaka city. A total of 263 respondents from domestic tourists travelling in Melaka were involved in this study. Result show that knowledge of historical background and attitude toward the preservation and conservation of tourist site is high. However, tourist practices to visit heritage site and historical site are relatively low especially for tourists visiting museums.