This study aimed to describe the policy implications regarding the management of modern retail markets and traditional markets that occurred in the city of Banjarmasin. The implication is constituted by a policy-based Regional Regulation No. 20 the Year 2012 on the Management and Development of Traditional Markets, Shopping Centers and Modern Stores. A qualitative approach was chosen to explain the research problems. The research subject who acted as informants among them; Disperindagsar head Banjarmasin, shopkeepers and modern retail, private traditional market managers, traditional market traders, and grocery in Banjarmasin. Data collection techniques passed in three stages; observation, interview, documentation. The interactive model based on the reference Miles and Huberman applied to obtain research data saturation. The results showed that the First, the implementation of Regulation No. 20 the Year 2012 on the Management and Development of Traditional Markets, Shopping Centers and Modern Stores is not maximized. This is illustrated by the lack of a sustainable arrangement and development of the traditional market. Secondly, the implications of policy implementation and management of the modern retail market for traditional markets and grocery traders in Banjarmasin. Based on the shape of the negative implications it is assumed that the presence of the modern retail market where traders and traditional markets. The positive implication is the existence of modern stores make some traditional merchants be creative by adopting technologies (such as methods promos, discounts, bookkeeping technology, computerization, and others).